Heartland Brands

16 Nov


Based in Tennessee, this brand has been a personal favorite of mine since I was a kid . I have never been a big cereal fan but when I do eat it, granola is my cereal of choice. Heartland has been a stable brand since its introduction in 1968 focusing on a healthy and delicious option for breakfast. According to their website, the 1870s proved to be a time where doctor’s began getting concerned about the health of the nation and people’s diets. One of the first foods to help with this epidemic was granola. However, the first granola was seen as too crunchy for people’s taste. It was not until the 1960s that people started to take a new approach at looking at whole grain products and foods. Heartland was listening and was there to introduce a “new” kind of cereal…their granola. This is a great local product with an even greater story behind its production. From a local girl on a local brand, Heartland Brands is a great way to go when it comes to a healthy and tasty breakfast option.


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